HMO Asset Engine

From Idle Capital to Hands-Off Monthly Income

  100% Hands-Off    Acquisition to Income
30 + Years Construction Pedigree
Notts · Leics · Lincs Local Network
Members & accredited with
Hear it straight from Becky

We built this so landlords could stop managing and start earning.

A three-minute walkthrough of the Asset Engine, what it does, and whether it fits your situation.

Becky Clarke Director · Amhurst Lettings

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The problem

Your capital is losing value every single month.

You’ve built real wealth — through a business, a career, or a successful exit. But capital sitting in a bank account or spread across low-yield assets is quietly eroding. Inflation doesn’t pause while you decide. An HMO generating 12–18% ROI does not compare to leaving £400K at 1% in a savings account

Inflation
~3%
Eroding
Savings account
~1%
Losing
Standard buy-to-let
3-5%
Low yield
HMO Asset Engine™
14%+
Ideal fit
Why HMO?

How it compares to the alternatives.

Every asset class has its place. Most are not built for serious yield with monthly income. Here is the honest comparison.

Option
Verdict
Why it matters
Stocks / ISAs
Rejected
No control, volatile, no monthly income.
Buy to Let
Low Yield
3-5% yield, tenant hassle, low cashflow.
Commercial Property
Complex
Illiquid, complex, high barriers to entry.
Angel Investing
High Risk
Speculative, no income, binary outcomes.
Cash in Bank
Losing Value
~1% return against ~3% inflation. Guaranteed erosion.
Fully Managed HMO
Ideal Fit
12-18% ROI, monthly income, tangible asset, hands-off.
The solution

One service.
Acquisition to income.
Nothing left to you.

The HMO Asset Engine™ takes your capital from a standing start to a fully let, income-producing HMO — with complete oversight at every stage and zero day-to-day involvement from you.

01
Phase 1

Deal Acquisition & Modelling

We hunt below-market HMO opportunities, model the deal end to end, and negotiate the purchase to protect your margin.

  • Sourcing at or below market value
  • Full ROI, refurb & cashflow modelling
  • Hard-nosed price negotiation
Outcome You only move forward on deals that genuinely stack.
02
Phase 2

Planning & Compliance

HMO-specialist architects, planning where needed, and a layout designed around licensing and fire regs from day one.

  • HMO-specialist design partners
  • Planning & Article 4 navigation
  • Licensing-ready from the first drawing
Outcome No costly redesigns. No compliance surprises.
03
Phase 3

Design for Tenant Demand

Layouts engineered for working professional demand. Optimised for room count, communal space, and tenant retention that keeps yield sticky.

  • Designed around professional demand
  • Room count & pricing optimised
  • Communal space that keeps tenants paying
Outcome Higher rents. Lower turnover.
04
Phase 4

Build & Cost Control

Full project management. Our own trusted construction team. Tight grip on costs. Regular progress updates without you having to chase.

  • Full in-house project management
  • Trusted construction team since 1997
  • No inflated contractor pricing
Outcome Delivered on time, on budget, without you on site.
05
Phase 5

Income Activation

Professional marketing, staging, room-by-room pricing, and real tenant screening. Not a five-minute reference check.

  • Professional marketing & staging
  • Room-by-room pricing strategy
  • Real screening, not just referencing
Outcome Fast fill. Strong tenants. Reduced risk.
06
Phase 6

Ongoing Asset Management

A fully managed service at 12% (reduced from 15%). Compliance tracked, maintenance coordinated without mark-ups, performance monitored continuously.

  • Fully managed at 12% per month
  • Gas, electric, fire & licensing tracking
  • Maintenance with no contractor mark-ups
Outcome A hands-off, income-producing asset.
Why most investors stall

What stops capable people moving on HMO.

The real objections we hear on discovery calls. None of them are unreasonable. All of them are solvable.

How we answer it

That’s the entire point. You don’t deal with anything. We source it, build it, let it, and manage it. Your only job is to review the monthly income.

How we answer it

We’ll walk through the deal structure so you can have an informed conversation with your accountant. Personal vs company ownership matters — we help you understand the picture.

How we answer it

Nothing — but consider what it actually involves: sourcing, planning, build management, compliance, licensing, tenants, ongoing management. Is that where you want your time to go?

How we answer it

The team has navigated hard lessons since 1997. That’s not a weakness — it’s the qualification. Built through setbacks, legal complexity, and difficult markets. And still here.

What is included

Everything inside the
end to end package

One service. No gaps. No hidden extras at the end of the month.

Full HMO Licensing

We manage your licence application, handle renewals and deal with the council directly so you never have to.

Tenant Sourcing and Referencing

Right to rent checks, full referencing and tenancy agreements. Every tenant vetted properly before they get the keys.

Compliance Monitoring

Gas, electrical and fire safety. Every certificate tracked, renewed and never missed. Your property stays fully legal at all times.

Maintenance Coordination

Tenants report issues directly to us. Our trusted contractor network responds promptly. You never receive a maintenance call.

Rent Collection and Payments

Room by room rent collected and paid to you on time, every time. Clear monthly statements straight to your inbox.

Regular Property Inspections

Routine visits with written reports. Your asset is protected, standards stay high and any issues are caught early.

Market Rent Reviews

We benchmark your rooms regularly and recommend rent increases at the right time so you are never left behind the market.

30 Years of Local Knowledge

Deep roots across Nottinghamshire, Leicestershire and Lincolnshire. We know the councils, the contractors and the local market inside out.

Why Amhurst

30 years of bricks. Zero shortcuts.

The team began their construction journey in 1997 — barn conversions, new builds, apartment blocks, complex refurbishments. They have navigated financial setbacks, legal complications, and difficult markets, and built through all of it. C C Construction has been operating for over a decade, with 30+ years of combined construction experience. Together, the team delivers the construction expertise, service standards, and communication that landlords have always deserved but rarely received from a single partner.

BC
Becky & Debbie ClarkeDirectors · Family-run since 1997
1997
Construction experience beganBecky & Debbie's family business
30+
Years of construction experienceCombined across the team
100%
End to end in-house deliveryNo outsourced project management
Meet the team

The people behind every property.

Family-run since 1997. You will know exactly who is looking after your investment, and you will work with them directly.

Becky Clarke, Director at Amhurst Lettings

Becky Clarke

Director

Becky leads the lettings and investor side of the business. She is the person you will speak to on your discovery call and the one accountable for every deal we take on.

Debbie Clarke, Director and Head of Construction at Amhurst Lettings

Debbie Clarke

Director & Head of Construction

Debbie runs every build, refurb and HMO conversion in house. Three decades of construction experience sit behind every property we deliver.

What landlords say

Real results from real HMO owners.

"
I went from fielding calls every other day to simply checking my bank account once a month. That is genuinely the difference Amhurst has made.
Verified Landlord 4 bed HMO · Nottingham
"
They got us licensed, filled every room within three weeks, and I have not had to think about the property since. Completely hands off, exactly as promised.
Verified Landlord 6 bed HMO · Leicester
"
I have used bigger agencies before and the difference is night and day. Amhurst take ownership, communicate properly and actually care about the outcome.
Verified Landlord 5 bed HMO · Lincolnshire
Is this the right fit for you?

Built for landlords who think like investors.

The Asset Engine is not for everyone. It is built for people who want serious yield with serious time savings. If three or more of the below sound like you, we should talk.

  • You own or are in the process of acquiring an HMO in Notts, Leics or Lincs.
  • You want maximum yield with the minimum possible time involvement.
  • You are done dealing with compliance headaches and late-night tenant calls.
  • You want a proper property partner, not just another managing agent.
  • You are serious about growing your property portfolio over time.
Take the next step

See if you qualify.

Two minutes. Four questions. If the fit is right, you will be invited to book a 20-minute discovery call with Becky.

Step 1 of 5
Where are you on the HMO journey?

Where are you on the HMO journey?

How much capital are you looking to deploy?

Roughly how much capital are you looking to deploy?

Which area is the property in?

Which area is the property in (or are you targeting)?

What is the biggest thing slowing you down?

What is the biggest thing slowing you down?

Your details

Last step. Where shall we send the invite?

Based on your answers, you look like a great fit. Drop your details below and you will be invited to book a 20-minute discovery call with Becky.

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